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2009 News Releases and Information

JOHN DEERE GOLF REALIGNS SALES TEAM

New Structure Focuses Team on Expert Customer Support

CARY, North Carolina (January 06, 2009)— John Deere Golf is excited to announce a significant change within its North American sales management team: the two former North American sales teams — Equipment/Irrigation and Agronomic Products — will become one. Beginning in January 2009, former territory managers and golf sales managers will become a comprehensive team of regional field managers.

"Since the merger of LESCO in 2007, we've been working hard to leverage countless opportunities this partnership has presented," said Gregg Breningmeyer, director of marketing and sales, John Deere Golf. "Now with our distributors, Stores On Wheels, golf sales representatives and John Deere Landscapes stores all being managed by a cohesive team, we'll be able to provide even more of the personalized support that differentiates us from our competitors."

Members of the new team will be known as regional sales managers and report to Rob Jeske, North American sales manager. Regional sales managers will work closely with distributors and agronomic sales representatives to provide customers with a holistic approach to their unique, local needs.

"By consolidating our sales team, we'll have the tools necessary to meet customer challenges and opportunities in specific markets," said Jeske. "Our goal is to empower our sales team to become more intimate with our customers and their courses, and create new initiatives that will fully leverage our value proposition to the benefit of our customers."

John Deere Golf offers quality agronomic products, precise irrigation systems and innovative equipment for golf course construction, renovation, and ongoing mowing and maintenance. As the official golf course equipment and irrigation supplier to the PGA TOUR, John Deere brings tournament-level quality to today's courses, giving golf course superintendents and other management professionals the products, expertise and support they need.

For More Information, Contact:

Please forward all sales inquiries to
John Deere Inquiry Department,
P.O. Box 13603,
Research Triangle Park, NC 27709.
Readers may also call 1-800-537-8233 or visit www.JohnDeere.com

Editorial Contact:

McGavock Edwards, The Catevo Group
Phone: 919-877-0877
Fax: 919-877-0871
E-mail: JohnDeere@catevo.com